Landing Pageg Design Services

Stop Wasting Ad Spend.
Start Converting Clicks.

You’re paying for every click – but if those clicks land on a generic page with no clear direction, you’re burning money. We design laser-focused landing pages that turn paid traffic into leads, enquiries, and sales. Every element is engineered for one thing: conversion.

2.35%
Average Conversion Rate
Across all industries
5.31%
Top Performer Rate
What great landing pages achieve
44%
Clicks Hit Homepages
Wasted ad spend — fixable
8 sec
To Capture Attention
Make every second count
Why Most Landing Pages Fail

Your Ads Are Working.
Your Landing Page Is Letting You Down.

Sending paid traffic to a homepage or a generic page is one of the most expensive mistakes in digital advertising. Every click costs money — a page that doesn't convert wastes every cent.

Too Many Distractions

Homepages have nav menus, footers, blog links, and dozens of exit paths. A dedicated landing page removes every distraction and keeps visitors focused on one goal — converting.

🎯

No Message Match

When the ad says "Get a Free Quote" but the page talks about your company history, visitors bounce immediately. Great landing pages mirror the exact language and promise of the ad that brought them there.

📉

Not Built to Convert

Homepages are built to inform. Landing pages are built to convert. Without a clear, singular call-to-action, compelling copy, and trust signals, visitors leave without taking action — no matter how good your ad is.

What We Build

Landing Pages for Every Campaign Type

Every campaign is different. We design and build landing pages tailored to your specific channel, audience, and conversion goal — not a one-size-fits-all template.

01

Google Ads Landing Pages

Purpose-built pages for paid search campaigns. Matched to ad copy, keyword intent, and quality score requirements — designed to convert high-intent visitors and lower your cost per lead.

02

Lead Generation Pages

Capture qualified leads with a frictionless form, compelling offer, and strong trust signals. Perfect for service businesses, B2B, and any campaign where the goal is filling a pipeline.

03

Sales Pages

Long-form persuasive pages that take a visitor from cold or warm awareness all the way to purchase. Includes benefit-led copy, objection handling, social proof, and urgency triggers.

04

Event & Webinar Pages

Drive registrations for in-person events, online webinars, workshops, and seminars. Clear date, agenda, speaker credibility, and a single CTA maximise sign-up rates.

05

Product Launch Pages

Build anticipation and capture early interest for new product or service launches. Includes waitlist capture, feature reveal, countdown timers, and early-bird offer mechanics.

06

Squeeze & Opt-in Pages

Focused, minimal pages designed for a single micro-conversion — capturing an email address in exchange for a lead magnet, free resource, discount, or exclusive content.

What's Included

Everything Your Landing Page Needs to Perform

Every landing page we build comes with end-to-end design, development, and optimisation. No hidden extras, no half-measures.

01

Custom Design

Purpose-built visual design tailored to your brand, campaign, and audience — not a recycled template. Desktop, tablet, and mobile layouts, all pixel-perfect.

02

Conversion Copywriting

Benefit-led headlines, persuasive body copy, objection-handling, and calls-to-action written to match your ad's message and move visitors toward conversion.

03

Speed Optimisation

Compressed images, clean code, and caching configuration to ensure sub-3-second load times — critical for Google Ads quality scores and low bounce rates.

04

A/B Testing Ready

Landing pages built with variant testing in mind. We can set up headline, CTA, or layout variants so your campaign keeps improving over time based on real data.

05

Analytics & Tracking Setup

Google Analytics 4, Google Ads conversion tracking, and Meta Pixel configuration — so you know exactly where every lead and sale comes from, down to the keyword.

06

Mobile-First Development

Over 60% of ad clicks happen on mobile. Every landing page we build is designed and tested on mobile first, ensuring a seamless experience that converts on any device.

How It Works

Anatomy of a High-Converting Landing Page

Every landing page we deliver is built around eight proven conversion principles — the same framework used by the world's top-performing digital campaigns.

01

Message-Matched Headline

The first line mirrors your ad copy exactly. Visitors instantly know they're in the right place — reducing bounce and building immediate trust.

02

Single, Clear CTA

One goal. One call-to-action. No competing links, no navigation menu. Every element on the page points to one outcome.

03

Benefit-Led Hero Copy

Visitors don't care what you do — they care what's in it for them. Hero copy leads with outcomes, not features or company credentials.

04

Social Proof & Trust Signals

Reviews, testimonials, client logos, star ratings, and trust badges positioned strategically to reduce hesitation and build confidence at the point of decision.

05

Visual Hierarchy

The eye is guided deliberately — from headline to hero image to CTA. Colour, scale, whitespace, and typography all work together to direct attention.

06

Friction-Free Form

Minimal fields, clear labels, and instant feedback. Every extra field costs conversions — we only ask for what's genuinely needed to follow up.

07

Objection Handling

FAQ sections, guarantee statements, and benefit callouts that address the most common reasons visitors hesitate — and remove them before they become barriers.

08

Thank You Page Flow

Conversion doesn't end at the form submit. A well-crafted thank you page sets expectations, deepens trust, and can immediately upsell or nurture the lead further.

Our Process

From Brief to Live in Days — Not Weeks

We move fast because campaign windows don't wait. Our streamlined landing page process gets high-quality pages live quickly without cutting corners on conversion strategy.

01

Brief & Strategy

We learn your campaign goal, target audience, ad messaging, and the one action you want visitors to take. This shapes every decision that follows.

02

Copywriting & Wireframe

We write the conversion copy first, then build a wireframe around it. Copy drives design — not the other way around. You review and approve before any design begins.

03

Design

Visual design is crafted to match your brand and campaign. We present mockups for desktop and mobile, incorporating your feedback before development starts.

04

Development & Tracking

We build the approved design on your platform of choice, wire up all forms and integrations, and configure Google Ads conversion tracking, GA4, and any other pixels.

05

Test & Launch

Cross-device QA, form testing, speed checks, and tracking verification before going live. Post-launch, we monitor performance and flag any early optimisation opportunities.

Investment

Landing Page Pricing

Transparent, fixed pricing. Every package includes custom design, development, conversion copywriting, and tracking setup — no hidden costs.

Single Lead Capture
From $1200

A focused, single-goal landing page — ideal for small campaigns, service businesses testing a new offer, or lead generation for one product or service.

  • Custom design (mobile + desktop)
  • Conversion-focused copywriting
  • Single CTA & lead capture form
  • GA4 + Google Ads conversion tracking
  • Speed optimisation
  • Thank you page
  • 1 round of revisions
Get a Quote
Enterprise / Multi-Variant
From $4,000

Multi-page or multi-variant landing page projects for larger campaigns, product launches, or enterprise businesses requiring audience-specific variants and deep CRO strategy.

  • Everything in Campaign Landing Page
  • Multiple landing page variants
  • Full CRO strategy & audit
  • Custom integrations (CRM, HubSpot, etc.)
  • Dynamic text replacement
  • Heatmap & session recording setup
  • Ongoing optimisation retainer available
  • Dedicated account manager
Get a Quote

All prices are in AUD and exclude GST. Need something specific? Get a custom quote →

Campaign Types

Landing Pages That Work Across Every Channel

We design and build landing pages for the full spectrum of digital marketing channels and campaign types — wherever you're sending traffic, we'll make it convert.

Google Search Ads Google Display Ads Facebook & Meta Ads Instagram Ads LinkedIn Ads TikTok Ads YouTube Ads Email Campaigns SMS Campaigns Product Launches Event Registrations Webinar Sign-ups Ecommerce Promotions Free Trial Offers Lead Magnets Free Quote Capture Appointment Booking Course Enrolments Franchise Enquiries
Why EG Solutions

Why Sydney Businesses Choose Us for Landing Pages

  1. 01
    Conversion Strategy First We don't just build pages — we build conversion strategies. Copy, structure, and design all serve one purpose: getting more of your visitors to take action.
  2. 02
    We Understand Paid Advertising Our team runs Google and Meta ad campaigns — so we know what a landing page needs to do to achieve a strong Quality Score, low CPC, and high conversion rate in tandem with your ads.
  3. 03
    Fast Turnaround Campaign windows don't wait. We work to timelines that align with your launch date — typically delivering a complete, tested landing page within 5–10 business days.
  4. 04
    Tracking & Analytics Done Right Every page includes proper conversion tracking so you can see exactly how many leads your campaign generated and at what cost — the foundation of any successful paid campaign.
  5. 05
    200+ Sydney Businesses Helped Over a decade working with Sydney SMBs across dozens of industries. We know what resonates with Australian audiences and what drives local conversions.
Serving Sydney & Beyond

Landing Page Design for Sydney Businesses

Based in Sydney, we work with businesses across Greater Sydney, regional NSW, and Australia-wide. Whether you're running a local service campaign or a national product launch, we deliver landing pages that perform.

Sydney CBD & Inner City

Sydney CBD, Surry Hills, Pyrmont, Ultimo, Glebe, Newtown, Redfern, Chippendale, Alexandria

Eastern Suburbs

Bondi, Randwick, Maroubra, Coogee, Bronte, Double Bay, Woollahra, Paddington, Rushcutters Bay

North Shore

North Sydney, Chatswood, St Leonards, Mosman, Cremorne, Neutral Bay, Kirribilli, Crows Nest

Northern Beaches

Manly, Dee Why, Brookvale, Mona Vale, Narrabeen, Collaroy, Avalon, Newport, Palm Beach

Western Sydney

Parramatta, Blacktown, Penrith, Auburn, Merrylands, Westmead, Rydalmere, Seven Hills, Castle Hill

South Sydney & Sutherland

Sutherland, Miranda, Cronulla, Caringbah, Gymea, Engadine, Menai, Kirrawee, Heathcote

Inner West

Balmain, Leichhardt, Marrickville, Ashfield, Burwood, Strathfield, Concord, Five Dock, Drummoyne

South West Sydney

Liverpool, Fairfield, Campbelltown, Bankstown, Lakemba, Cabramatta, Ingleburn, Prestons, Narellan

NSW & Australia-Wide

Newcastle, Wollongong, Central Coast, Blue Mountains, Canberra, Melbourne, Brisbane — we work remotely with businesses nationwide.

Common Questions

Landing Page
FAQs

What's the difference between a landing page and a homepage?

A homepage serves many audiences and goals — it introduces your business, links to all your services, and lets visitors explore. A landing page serves a single audience with a single goal: converting a visitor who arrived from a specific ad, email, or campaign. Landing pages remove all navigation and distractions, keeping focus entirely on one action — filling a form, calling a number, or making a purchase.

How long does it take to build a landing page?

A standard single landing page typically takes 5–10 business days from approved brief to live — covering copywriting, design, development, tracking setup, and testing. More complex pages with custom integrations or multiple variants may take 2–3 weeks. If you have a hard campaign launch date, let us know upfront and we'll plan accordingly.

Do you write the copy or do I need to provide it?

Conversion copywriting is included in all our landing page packages. We write the headline, subheadline, body copy, CTA text, and any FAQ or trust signal copy — all based on your brief, your audience, and your ad messaging. You review and approve everything before we move to design. If you prefer to provide your own copy, we can work with that too.

What platform will my landing page be built on?

We build on WordPress by default, which gives you full ownership and easy future editing. If you're using a dedicated landing page platform like Unbounce, Leadpages, or Webflow, we can work within those too. For Google Ads campaigns, we often recommend a standalone WordPress page with a minimal template to maximise load speed and Quality Score.

Will my landing page be set up for Google Ads conversion tracking?

Yes — tracking setup is included in every package. We configure Google Ads conversion tracking (form submits, phone clicks, and thank you page visits), Google Analytics 4 events, and any other pixels you need (Meta, LinkedIn, etc.). Accurate conversion data is essential to optimise your campaign spend, so we treat tracking as non-negotiable.

Can you build multiple variants for A/B testing?

Yes. Our Campaign Landing Page and Enterprise packages include A/B variant setup. We can create headline variants, CTA variants, or full layout variants, then use Google Optimize or your ad platform's split-testing feature to determine which version converts best. We recommend at least 2–4 weeks of traffic before drawing conclusions from test results.

How do I get leads delivered once the page is live?

We set up form submissions to be emailed directly to you in real time, and optionally integrate with your CRM (HubSpot, Salesforce, ActiveCampaign, Mailchimp, and others). You'll also have all leads logged in your website's database and visible in Google Analytics. We recommend enabling email notifications plus CRM integration for larger volume campaigns.

Do you offer ongoing landing page management or optimisation?

Yes. For clients running ongoing paid campaigns, we offer a monthly CRO (Conversion Rate Optimisation) retainer that includes performance monitoring, variant testing, copy updates, and monthly reporting. The goal is continuously improving your cost per lead and conversion rate over time as data accumulates. Ask us about retainer options when you enquire.